MARKETING SPECIALIST, SERVICES AND BI – 20 HRS/WEEK

Jacobson Consulting Applications

Job Title: MARKETING SPECIALIST, SERVICES AND BI – 20 HRS/WEEK

Organization: JCA

Website: http://jcainc.com/about/careers/marketing-specialist-services-and-bi-part-time/

Job Description

INTRODUCTION

In this flexible professional position at JCA, you will lead efforts to promote our consulting services and business intelligence offerings to nonprofit organizations in North America.

If you understand the joys and challenges of fundraising at enterprise organizations, and would like to craft innovative messaging and techniques to appeal to our potential clients, consider joining JCA’s team. The position will design and execute promotion efforts for our professional services and Answers BI solutions, creating sales opportunities for products and services.

ABOUT JCA

JCA provides strategic consulting to the world’s leading nonprofits. Since 1988, we have helped nonprofit organizations work smarter. As the first and largest independent consulting firm dedicated solely to the technical and operational needs of nonprofits, JCA has uncommon insight into the challenges our clients face.

JCA works with our clients and partners to help them leverage information in new ways to increase revenue, reduce costs, and better serve their missions. Our services include:

System selection
Systems implementation
Systems integration
Custom software development
Business process optimization
Business intelligence
Analytics
To work at JCA, you must adhere to our core values.

We take our work seriously. We hold ourselves personally accountable for our work.
We are honest, no matter what.
We are fair and respectful to our clients and to each other.
Excellence drives us.

POSITION SUMMARY

Lead for Services & Business Intelligence

Messaging to new and existing customers for focus areas:

Understand market, themes, and our offerings
Identify opportunities to reach audiences through key individuals, associations, relationships
Work with staff to develop messaging
Curate and write content
Edit and proofread all content
Strategy & Tactics:

A. Digital—Develop strategy, content calendar, generate market-ready content with JCA experts. Develop plans across all digital methods, update website routinely. From reporting provided, analyze performance, make recommendations, and adjust digital strategy for Services and BI promotion.

B. Conferences—Determine valuable conferences, recommend sponsorships and overall spend. Develop messaging for promotional events, coordinate and assist staff experts with speaking submissions. Ensure event success, gather and report on performance.

C. Other tactics for new and existing customers—Develop strategy, messaging and targets for additional tactics, such as promotional workshops, customer summits, seminars. Maintain reference lists, manage use of client references.

Sales support:

Assist in development of larger proposals based on drafts from previous work and staff input. Edit, finalize.

STRUCTURE

The position reports to Senior Manager, Marketing and can be located anywhere in the US. Work out of your home or, if you choose, an office is available in Waukesha, WI; New York City, NY; or Fort Collins, CO. Twenty (20) hours per week, hours flexible within regular business hours (Eastern time).

Location: Work out of your home or, if you choose, an office is available in Waukesha, WI; New York City, NY; or Fort Collins, CO.

Job Type: Part Time

Qualifications
REQUIRED:

Minimum 2 years of experience marketing professional services (consulting, accounting, law, etc.)
BA or BS in marketing, liberal arts, or related studies
Content marketing experience: knowledge of tactics, basic metrics, and best-practices
Excellent writing, editing, and proofreading

PREFERRED:

Experience with nonprofit fundraising a plus
Moderate Excel skills, multi-program budgeting experience
Comfortable working with senior staff
Know the right questions to ask to develop and adjust messaging and campaigns
Driven to produce. Can manage multiple initiatives
Curiosity. Drive to continually learn, find, and apply best practices
Understand metrics, Google Analytics
Ability to present analysis
Understanding of marketing to enterprise accounts

Education Requirement: Bachelors

How to Apply
Please send cover letter and resume to jobs@jcainc.com and put "Marketing Specialist, Services" in the subject line. Resumes without relevant cover letters will not be considered. No phone calls, please.

Last Day to Apply: 04/21/2017

Posted by: Jamie Alexander, jamie.alexander@jcainc.com

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